TikTok is introducing a fresh option that allows them to reduce the amount of AI-made content appearing in their feeds. This step comes as the company revealed that it currently hosts more than 1 thousand million content made with AI.
Testing and Rollout
The new functionality is undergoing trials over the coming weeks before a full-scale rollout. This advancement aligns with a rise in AI content, driven by recent content generation software.
AI Proliferation Online
It has been noted that nearly one in 10 of the most rapidly expanding channels on a popular video site only show content made by AI. A large amount of this output is classified as low-quality AI content, a phrase for poor-quality, factory-style content that is typically absurd or surreal.
Our research shows that a lot of users appreciate content made with AI tools, from computer-generated images to informative clips, and we aim to offer the community the power to adjust the amount of that, depending on their own choices,” said a spokesperson.
Volume and Proportions
The service announced that there are presently over a billion videos on its network labeled as made with AI. Collectively, over 100 mn media items are submitted to the platform every day, making clips made by AI a minor portion of its overall inventory.
Customizing Your Feed
Users will be able to reduce or increase the amount of AI-generated videos they watch by opening the “manage topic” feature in the app and selecting AI-made media. Other topics that are already be controlled under the tool encompass news, fashion, aesthetics, and dance.
Platform Guidelines
The platform’s rules mandate creators to tag lifelike AI-made content, and it prohibits malicious deepfakes of celebrities or critical incidents. Any realistic AI-generated clip that is not labeled can be removed under its community policies.
Furthermore, the app will from now on attach an “AI-made” label to content created with its own AI tools, or detected by an cross-platform project for spotting artificial media. This action is designed to help prevent users from trying to evade the tagging system.
Educational Initiatives
The platform is also establishing a two million dollar educational fund for professionals and groups to produce learning resources about using AI responsibly. This project will assist charitable organizations focused on training programming and robotics.
Platform Protection
The video-sharing app has defended its content review process, amid debate over intentions to make redundant a large number of safety staff in the United Kingdom. TikTok is planning to cut a significant number of roles in its trust and safety department in London, with trade unions and online safety experts voicing alarm that humans are being replaced by automated systems.
A trust and safety lead stated that people-led review would continue to be important, but artificial intelligence can shield workers by filtering out the most graphic content ahead of it gets reviewed by humans. TikTok announced a 76% decrease in disturbing and violent content reviewed by human moderators over the past year due to the use of its AI tools.
“We think that it’s essential to integrate staff and AI to ensure user safety,” the executive stated. “We’ll have staff as part of that process, but we additionally believe it’s very important to limit contact with harmful content as quickly as possible, which is why a lot of the machine support is really helping us work at speed.”
